HERE'S WHERE IT BEGINS
I always wanted to change the world. After several years, I'm happy to say we've left a mark in the men's grooming space with Beardbrand. We've helped many men take care of their beards, but a man is much more than his beard alone.
Back in 2012, after growing out my beard for a year I started Beardbrand with my business partners Lindsey Reinders and Jeremy McGee. It originally started as a blog & YouTube channel and evolved into a men's grooming company. We wanted to break the negative stereotypes that surrounded beardsmen and show the world that a guy can be a family man, an employee, a leader in the community and have a beard. Our mission to change the way society views beardsmen was funded from the profits of our incredible products.
Our story helped us get on Shark Tank, Fast Co, NY Times, and many other publications which allowed us to reach many more individuals. It's clear that our mission has hit a mark into today's world.
Now, going all the way back to 2012 when I first had the vision for Beardbrand, it was always intended to be so much more than a grooming company and YouTube channel. I wanted to support urban beardsmen in all their efforts in life.
To this day, we have helped hundreds of thousands of men take care of their beards, hair, and bodies by providing great products and vast educational content. We have also helped men keep on growing and become better men. We look beyond the superficial to dig at the core of what matters most in life: appreciation of your self, love of your friends, family, and strangers, and a drive to always improve.